For the past several months, I've noticed an onslaught of commercials promoting high fructose corn syrup - you've probably seen them too. I can't help but wonder if corn producers (the ad campaign sponsors) are starting to feel the squeeze as more and more people are starting to avoid the additive and popular products are removing it. The funny/offensive thing is that the ads make health conscious people look ignorant. In each commercial (I've seen maybe 2 or 3 different ones) the HFCS promoter "converts" the health conscious "idiot".
There is a website given at the end. Here are a few of the facts they list at the advertised website:
1) Research confirms that high fructose corn syrup is safe and no different from other common sweeteners like table sugar and honey. All three sweeteners are nutritionally the same.
2) The U.S. Food and Drug Administration granted high fructose corn syrup "Generally Recognized as Safe" status for use in food, and reaffirmed that ruling in 1996 after thorough review.
3) High fructose corn syrup offers numerous benefits. It keeps food fresh, enhances fruit and spice flavors, retains moisture in bran cereals, helps keep breakfast and energy bars moist, maintains consistent flavors in beverages and keeps ingredients evenly dispersed in condiments.
I find the ad campaign ludicrous. I'm sure Michael Pollen, Barbara Kingsolver, and many other current (and popular!) authors are on their hate list. And the benefits of avoiding high fructose corn syrup are well-published. It's hard for me to imagine that these ads are successful but I guess it might make people feel better about their food decisions.
As for us, we will continue limiting and eliminating our HFCS intake around here - I remain unconvinced. :)